Stop Slicing Today!

For slicers the challenge has always been that their misses are to the right and as a result they instinctively swing to the left.  You need to swing at the 'demons' in right field in order to slay them!

This is a fantastic video from Joseph Mayo (@TrackManMaestro) on how to lose the banana ball for good.  His five main keys are as follows: (for right handers)

• Align your entire body slightly to the right of your target - shoulders, hips, knees and feet. This will encourage you to make a swing that is more rightward relative to the target than the one you currently employ.
• At address keep the hands in front of the face.  The shaft should lean towards the target slightly.
• Have the weight feel like it is on your lead/front foot through out the swing. Driving the hips, and thus the weight, on to the front foot decreases spinning out - and trust me, you're working the spin move.
• Through impact feel the handle moving up and out.  Swing to the right of your target.
• Extend the arms through impact and into the follow through.  This can be done more easily by feeling the elbows staying close together through the hit.

Now go out there and practice - it's lovely out!

The Science Behind Superb Wedges: Part I

For years golfers have asked me how to hit low, spinning wedge shots and I've never been able to give them a confident response.  After the research I've put in over the past few weeks I can give them a certain answer - and perhaps even explain a few other interesting shots we encounter on the course.

In polling better golfers regarding what really good pitch shots look like, the response has almost unanimously been that they tend to be lower with more spin.  Edoardo Molinari, the European Ryder Cup golfer and former US Amateur champion was kind enough to help with the research for this article and he stated,

I've watched Tiger, Mickelson and Ernie hit hundreds of 50 yds shots, I've played with them and they all seem to deloft the club without taking much divot.

Which I agree with by the way - the best pitchers always seem to have a knack for nipping the ball off the turf without much divot and then firing the ball in there low and spinning.  The problem with this shot has always been how to hit it low, yet make it spin at the same time....

If you hit down on the ball you'll be able to hit it lower, but hitting down more only lowers height and does not, as is commonly believed, make the ball spin more.  So that option is out.  If we take a more lofted club to spin it more then we may get a little extra spin (although that's not a given), but now the shot will fly too high.

Here is where we need to get a little technical and talk about the forces and angles the club is imparting on the ball at impact.  TrackMan uses a term spin loft and it refers to the vertical difference between where the clubhead is travelling at impact (attack angle) and where the clubface is angled at impact (dynamic loft). My research shows that good wedge players have a narrower spin loft (dynamic loft minus attack angle). Let's get a better understanding of these important factors:

Attack Angle (angle that indicates if the clubhead is travelling up or down, relative to the ground at impact)

In studying hundreds of 50 yard pitch shots on TrackMan over the last few weeks I have found that good pitchers tend to not take very large divots.  Yes, they always contact the ground, but the club 'bruises' the turf more so than cuts it.  This would indicate that the attack angle is shallow - it is down but not hugely so.  Now hold on for the following part, because this should not change the way you think about a club striking a ball: my research shows that the attack angle should be shallow enough so that the sole of the club (bounce) actually makes contact with the grass/ground before the ball.  And this occurs even on ideal hits.....

Dynamic Loft (the angle of the face/loft at impact)

Really good pitchers have the ability to deloft the club without hitting down more.  This means that the hands are in front of the ball at impact and the loft on the clubface is often more than 10 degrees less than the static loft. For example in much of the testing a 54 degree wedge would apply 41-44 degrees of dynamic loft to the ball.

Spin Loft (dynamic loft - attack angle)

This is a very important factor as it contributes to, but does not solely determine, how much spin and loft each shot will have.  If you hit a pitch shot with 42 degrees of dynamic loft and you have an attack angle of -3 degrees (the minus indicates a downward hit) your spin loft would be 45 degrees.  Common wisdom indicates that a broader spin loft (eg. 50 degrees) would create more spin and height, yet my research indicates that when it comes to chipping and pitching a slightly narrower spin loft (without much downward hit), coupled with clean contact between ball and face increases the golfers ability to hit low spinning wedges. An easy way to narrow your spin loft with pitch shots is to take a lesser lofted club.  My students have had tremendous results by using the lob wedge less and getting a little more accustomed to hitting a variety of  shots with the pitching wedge.

Friction Launch (the amount of grip between face and ball and how that effects launch conditions)

This type of strike on the ball leads to a scenario where the friction between the face and the ball is far higher than normal.  This increased friction leads to a lower launch and trajectory with a substantially higher spin rate.  This grip between the ball and face is what I call 'friction launch' and just like the term spin loft it addresses the friction and launch of any shot.

As golfers we've all hit that pitch shot that comes off the face very low and the moment you strike the ball you know it's going to grab as soon as it hits the green. Your playing partners are yelling bite and as soon as the ball gets near the hole it comes to a screeching halt!  You have just experienced high friction launch.

Please check back in a few days for the follow up post The Science Behind Superb Wedges: Part II where I'll discuss friction launch in detail and show the results of much of the research I've done.

To get a much better look at the data be sure to read Part II HERE

The Facts on Shaft Flex

In the last decade all club manufacturers have invested heavily in club fitting and customization.  Each company offers a fitting cart where  golfers can decide on the clubhead, shaft and specifications that work best for them - in a very short amount of time.   They have stressed the importance of having equipment that fits along with building fitting carts that make it easy to find the right match.   The real question is - "How serious are the club companies about getting you into equipment, and more specifically a shaft, that fits your game?"

At Atlantic Golf Club we do a tremendous amount of club fitting.  So much so, that we have our own DigiFlex machine, which allows us to test each shaft to find it's frequency.  For years we have known that you simply cannot trust what the shaft label indicates - if it says its an S (stiff) flex, it could be anything other than an X (extra stiff) flex.  In fact in all our testing over the years we have only found one shaft that was actually stronger than it showed - a TaylorMade fairway wood.  All the other non-matches have been weaker.  Each year we test the new demo clubs and shafts and label them accordingly.  This year I have decided to share our findings with you.

It is important to keep in mind that each company has their 'stock' shaft offerings and various 'upgraded' or non-stock options - our results include both.  Our results also include tests done on 'whole' clubs and the individual shafts that can be interchanged with certain heads.

The Club Manufacturers we tested:

• 34 Titleist golf clubs and shafts: 10 (29.4%) matched the stated flex and 5 out of the 10 matches were non-Titleist shafts
• 6 Cleveland golf clubs: 0 (0%) matched the stated flex
• 7 Ping golf clubs: 1 (14.3%)  matched the stated flex
• 6 Cobra golf clubs: 2 (33.3%) matched the stated flex
• 56 TaylorMade golf clubs and shafts: 10 (17.9%) matched the stated flex and 5 out of the 10 matches were non-TaylorMade shafts
• 32 Callaway golf clubs and shafts: 11 (34.4%) matched the stated flex and 5 out of the 10 matches were non-Callaway shafts
• 5 Adams golf clubs: 0 (0%) matched the stated flex

Steel vs Graphite:

• Steel shafts won this showdown easily, albeit only with a 40% match rate, while graphite shafts only matched a woeful 20% of the time.  It seemed that when a steel shaft did not match it was off by only a few cycles per minute (CPM), whereas the graphite shafts seemed to range from a stiff flex that was truly a regular, all the way to a stiff flex that matched a ladies flex.  A shaft that performed remarkably well was the Memphis 10 steel shaft from Callaway and made by True Temper - it had 6 out of 7 matches.  If you want to be certain of what you're getting (or at least in the ball park) go with steel.

Stock vs. Upgraded

• In both the steel and graphite categories the overwhelming winner here was the "upgraded" category.   An upgraded shaft almost always costs more and their match rate was above 50% - in fact most often when they did not match they were almost always a few CPM's from being where they had indicated on the shaft label.  When it comes to graphite try to stay away from shafts that include both the club manufacturer and shaft maker's company name - this is invariably a lower quality shaft and is thus substantially cheaper for the manufacturer to install.  Get the real deal and always upgrade.

The overall findings showed that only around 25% of the time are you actually getting what you think you're getting when it comes to the flex of your shaft.  Chances are that if you're looking for a regular flex, then you are more than likely going to receive a senior flex and so on.  So what can you do?  The first option is to visit a world-class fitting operation like Hot Stix or Cool Clubs and have them fit and build you a set - not necessarily

the easiest or most cost effective way to get the job done.  The second option involves talking to the better golfers in your area and asking who they would go and see locally regarding club-fitting.  They will most often send you to a trustworthy fitter in your area.  The third option (and while I'm not a fan of this you'll certainly improve your odds) involves purchasing clubs that indicate they are stiffer than what you really need - hey, they have a decent chance of matching your required flex.

So, while the club companies appear to be concerned with ensuring a proper fit, the results of our little study indicates they might not be as concerned as we would like them to be.  My advice is that when you are ready to purchase new clubs, find the best fitter you can, go with steel shafts for your irons (and they do make viable lighter weight options these days) and always upgrade on the graphite options for the bigger clubs.  This way you can be fairly comfortable that you are getting what you paid for.

I would like to thank Patrick Bindel, Joe Downey, Matt Foster, Patrick Carter and Robby Fenton for their help with this article.  Great stuff guys!

Optimal Driver Numbers on TrackMan

With so many questions after my two most recent posts I thought it would be enlightening to show you what we see when using TrackMan.  This particular driver was hit by Rick Hartmann - my boss and the Head Professional at Atlantic Golf Club.  Rick played on the European Tour for ten years and is a fantastic driver of the ball.  This is a good drive, but not anything unusual for Rick (it was into a very slight headwind).  These particular numbers are very close to optimal and should be something we should all be working towards regardless of what our club speed might be.  Of course that is if you happen to like high, long draws...

If you want to be efficient with your driver here is an explanation of what I look for:

• The Attack Angle (0.9 degrees up) is positive - a good sign for maximum efficiency as an upward hit is better than a downward hit (if you want to hit it as far as possible).
• Notice how (because the Swing Plane is very close to 45 degrees) that the Attack Angle + Club Path = Swing Direction.  Not unusual really, this is a helpful indicator in understanding what factors effect  the club path.
• The Spin Loft is close to 11 degrees - a solid number that seems to work for most golfers.  Spin Loft = Dynamic Loft - Attack Angle. Think of spin loft as a measure of 'ball compression'.
• In order to hit good draws the face must be open relative to the target at impact and here you see how the Face Angle is open (2.7 degrees) with the Club Path being further to the right (3.5 degrees). Couple that with a centered hit and you've got lovely push draws.
• A centered hit is vital and that's why I like to keep Face to Path alongside Spin Axis.  If the hit is in the heel the face angle would be closed ( a negative number) and the spin axis would be tilted to the right (positive) and vice versa for a toe hit.  Here you see how with the face slightly closed to the path, you should get a baby draw, and that's exactly what we got - all from a centered hit.
• Club Speed and Ball Speed are fairly self explanatory, but if you divide the club speed into the ball speed you will get 1.48 which equals the Smash Factor.  Smash factor is merely a measure of how efficiently you translated club speed into ball speed and is not purely a measure of how well you struck the ball. The maximum smash factor for a driver 1.53. (I have seen 1.54 twice!)
• The Height of the shot, which is measured from flat and not necessarily the ground, is right where I'd like to see it for this particular club speed.  PGATour average swing speed is 112mph and they hit all their clubs 90 feet in the air. At around 108mph I think 88 feet high works very nicely.
• Launch Angle and Launch Direction are largely influenced by the club face and I like both here.  I look for draws to launch to the right of the target (positive) and the launch angle to be somewhere between 10 and 16 degrees depending on the players club speed.
• The Spin Rate for this shot is a touch high, but I would attribute that to a shaft that is softer than what the golfer should be using.  I'd like to see the spin rate at this club speed be somewhere between 2000 and 2200.
• Side Total indicates that this ball is straight down the center and finished less than 4 feet right of the intended target line - just another ho-hum 280 yard drive down the pipe.

Somewhat advanced I know, but after the response to my last few posts I know there are thousands of golfers out there who are looking for a better understanding of what really happens at impact and what they should be working towards for maximum efficiency.  If you can duplicate these numbers you won't need me for much...at least not for the driver.

TrackMan Exposes Golf Myths

It has been an enlightening experience using TrackMan in almost every lesson for a year now.  There are so many widespread 'philosophies' (see: fallacies) that we, as golfers, have heard so many times we simply accept them to be truth. TrackMan says - hold on a minute!

Here are a few examples that come to mind:

• You've got to "Release the Club through Impact"

The collision between club and ball lasts less than 1/2000th of a second and it simply is not possible to "release" or consciously alter the face angle during that very narrow time frame.  The face is what it is by the time impact happens.  For example - in 2012, by the time Bubba Watson teed it up in the Masters, his ball had not been on his clubface in competition for even one second! The only element that can alter the face during impact is an off center hit and that's far from conscious.

• "Draws Must be Hit with a Closed Clubface"

Or vice versa, fades are hit with an open face.  Draws are really good if they start to the right (for righties) - agreed?  TrackMan shows that the clubface is primarily responsible for the launch direction of the ball and thus for a good draw the face should be to the right of the target with the clubpath (which primarily causes curve) being further to the right. When that, along with a centered hit occur, voila - we have a lovely push draw!  This also dispels the myth that the ball launches in the direction of the swing/clubpath.  Clubface (primarily) = launch.

• "That Drive Had Tons of Sidespin..."

The vast majority of balls that are hit in the air have backspin.  If a golfball has backspin it cannot possibly also have sidespin.  Think about it - two types of spin on one ball at the same time?  So what makes it curve?  TrackMan shows that all shots that curve do so due to backspin on an axis (spin axis) that is tilted either left or right.  Curve is purely caused by backspin that is tilted to one side or another.

• "My Divots Point Left so I Must Be Over the Top"

Because divots ideally occur after the collision between face and ball, the clubpath has a window of opportunity to start arcing back inside the target line.  I have seen anything from push fades, to hooks, to push draws from leftward pointing divots.  Divots do not tell us as much as we think, because they do not (and should not) occur at the moment of impact.

• "That Ball Faded - I Must Have Cut Across It"

A very important factor in determining shot shape is not only the clubface relative to the clubpath, but also where the ball is struck on the face relative to the sweetspot.   For regular golfers off center hits occur on the majority of shots hit.  Balls hit off the toe of a club will always have a tendency to draw or fade/slice less and balls hit off the heel will always fade or draw/hook less.  Even one dimple on either side of the sweetspot will make a difference.  This means it is possible to swing for a draw and hit/strike for a fade.

• "My Instructor Showed Me My Club Path on Video"

Ehhh....no!   Trust me on this one - what you see on video is a  2D version of a 3D event and the only way you can accurately know what your real clubpath is to be aware of your attack angle, which with video this is not possible either.  On video you will see the direction you are swinging in relative to the target, but there is no way to know your clubpath (which is what creates a good portion of ball flight).

• "Hitting Down Always Leads to More Backspin"

Spin is created by many factors, but a steeply descending blow on its own will not alter spin.  When a golfer hits down aggressively they often also reduce the loft on the clubface, and a lesser lofted face will do nothing to increase backspin.

• "Draws Are Much Longer and Spin Less Than Fades"

This is a good one!  With everything else kept the same a ball that spins on a left leaning axis has no reason to go further than a ball with a right leaning spin axis.  Now, keep in mind it's very difficult to keep everything the same (thus draws tend to be longer), but in a controlled environment both shots go the same distance.   Just be aware that a properly struck fade will most often go just as far as its draw side counterpart.

And while it's not a myth, even though PGA Tour golfers average out with a downward attack angle on the driver, TrackMan has more than done it's share to prove how maximum efficiency and distance can be achieved by hitting up with the driver.

Feel free to share your thoughts or questions.....

No Major for The Players

The article below is an one I wrote two years ago expressing my concerns about the golf course at TPC Sawgrass and how worthy it is of hosting a "major championship".  My sentiments have not changed....

When was the last time the top 10 players in a major were a combined 55 under par after one round?  When in a major have 57 players shot under par on any day?  The PGA Tour is trying to buy their way into a major championship by touting The Players as the "5th Major".

Not many people are aware that the PGA Tour does not operate or run a single major championship. The Masters is run by Augusta National, The US Open by the USGA, the British Open by the Royal and Ancient and the PGA by the PGA of America.  With the Players Championship the PGA Tour is making a vain (in my opinion of course) attempt to get into the mix.  From the monstrous clubhouse, to the monstrous purse, to the monstrous public relations spin they put on the event - they are eagerly attempting to join a closed club.

My primary reason for voting out the Players is the golf course!  Sure the holes we see all look frightening, with tremendous risk and reward, but what about the rest of the course.  Ever notice how much the Tour focuses on the closing holes?  Please don't get me wrong - you must be a ball striker to do well here, but this is simply Harbourtown where rough has replaced trees.  Distance does not make a great course , but give the best in the world ten opportunities from inside 140 yards and look out.  There are 10 short, legit birdie opportunities on the course (holes 1, 2, 4, 6, 9, 10, 11, 12, 16, 17).  Holes where every player in the field, from the longest to the shortest, should be thinking birdie or par at worst.

I have taken the rounds of two players, the longest and the shortest, namely Bubba and Fred Funk and broken them down for your perusal.  Let's start with Fred Funk who played earlier this morning.  When it comes to driving distance Fred Funk is currently 62nd on the Champions Tour with an average drive of 265.9yds.  That would leave him at 183 out of 185 on the PGA Tour ahead of only Faxon and Pavin.  His driving distance was 260 today and he scored a +1 /73.  The following numbers indicate the yardage he had into each of the 10 selected holes in regulation:(They include all four par fives and a par three)

1-156yds, 2-82yds, 4-115yds, 6-115yds, 9-87yds, 10-146yds, 11-101yds, 12-81yds, 16-4yds, 17-137yds for an average of 102.4 yards.

The shortest player in the field averaged just over 100 yds into 10 holes on a major championship course?

Now let's check in with Bubba Watson who played nicely and shot -5 /67.  He is currently the longest hitter on the PGA Tour at 313.8 yards per poke.  Today he averaged 318 yards off the tee.  His yardages into each of the ten selected holes were:

1-90yds, 2-53yds, 4-91 yds, 6-104 yds, 9-76 yds, 10-139 yds, 11-29 yds, 12-92 yds, 16-3 yds, 17-137 yds for an average distance in of 81.4 yards.  I wonder how many drivers Bubba used on these holes?

The facts indicate that every player in the field is faced with 10 holes on a supposed "major championship" course where the longest shot they are required to hit is approximately 140 yards.  And this is with a rainy night before the tournament got under way.  What major course has a four hole stretch (9-12) where no approach shot of over 125 yards is required?

In 2008 the greens had just been reshaped and surfaced and as a result were rock hard.  The wind blew between 15 and 25mph each day starting at 10 am.  In other words conditions were as tough and challenging as they could get and yet, the playoff number was -5.  Can you imagine conditions being brutal at Winged Foot or Carnoustie and -5 playing off...?

Grow all the rough you want, make the greens rock hard and roll at 13 on the stimp, but my belief is this - if they have soft conditions and windless days the winning score will be lower than -15.  You heard it here first - this is no major, just an over-sized, over-hyped attempt by Tim Finchem to create a PGA Tour major.  Sorry Tim, I vote NO!

That being said it should be a fun-filled event with a fantastic field - enjoy!

Which Golf Ball?

Golfers often ask what ball is best for their game or swing speed and my answer is always the same: "How much are you prepared to spend?"  And it really is that simple folks.

As with anything in life you get what you pay for and if price is no object, then the ball for you is the Titleist ProV1 or ProV1x.   For every man, woman and child this is the best ball out there!  Just check the PGA Tour ball count each week.  A dozen will run you in the range of $48 - so no, they are not "giving them away".  If your swing speed is under 105mph with the driver then you should more than likely be using the ProV1 - if above, then the ProV1x. The balls have a slightly different dimple pattern with the ProV1x encouraging a higher and later peak trajectory and the ProV1 pattern being for a more penetrating trajectory in the wind.

To learn more go to titleist.com

If price is a concern, then you could do a whole lot worse than the Bridgestone E6. A dozen of these beauties cost in the range of $27.  This is a Surlyn covered, three-piece ball with a dimple pattern that's designed to generate high initial velocity and a shallow landing angle. The soft mantle works to reduce spin, particularly on driver shots, and thus is often described as the softest multilayer ball on the market.  This is an inexpensive multilayer distance ball that has good feel on and around the greens.

To learn more go to bridgestone.com

Bubba's Pink Driver

The pink driver used by Bubba Watson to win the Masters is going to market.

Two days after Watson won the Masters, Ping said it would sell 5,000 limited-edition G20 drivers with the pink shaft and head. The drivers sell for $430, and Ping said it would donate 5 percent to a fundraising campaign called, "Bubba Long in Pink. Driven by Ping."

As part of the campaign, Ping donated $10,000, along with $300 for every drive Watson hits over 300 yards this year.

Watson, meanwhile, launched "Bubba & Friends Drive to a Million" in January with hopes of raising $1 million for charities this year.

The club is a pink Ping G20 (7.5°) with a tipped extra stiff Grafalloy Bi-Matrix shaft. The grip is a jumbo Ping with a reminder that is set 20 degrees open!

I handled a replica of Bubba's driver at the PGA Show earlier this year I had never held a golf club that was this "big"!  Even if it was rightie I would never have been able to hit this behemoth of a club - particularly with the grip set so open.

Louis Oosthuizen's Putting

I had the opportunity to watch the 2010 British Open Champion and 2012 Masters Runner-Up Louis Oosthuizen play a few holes last summer and was very impressed with his putting prowess. Take a look at the following video to see what positive aspects from his stroke you might be able to incorporate into your game (please note that he has switched to cross handed, but the philosophy and approach are exactly the same):

View my article on the Proper Putting Set-Up here.

Masters 2012 News and Notes

Here are a few newsworthy items to help you get prepared for the week that lies ahead:

Here are the Pairings

I'm looking forward to tracking the following groups:

Immelman/Fowler/Rose - a few guy who might do something...

Kuchar/Ogilvy/Yang - a real "sleeper" group here

Toms/Choi/Garcia - one of these guys will be in the mix

Cabrera/McIlroy/B. Watson - the winner perhaps...

This is what Charl Schwartzel had the Augusta National serve at the Champion's Dinner:

A few real traditional South African menu items! Biltong is akin to American beef jerky and "Monkey Gland Sauce" is primarily tomatoes and onions and you'll be pleased to know has nothing to do with primates or their glands.

Heard the story about the guy whose dog ate his Masters tickets? Well it's true - read on...

The weather seems to be as much of the story this week as any particular topic. Each of the last two nights have seen strong thunderstorms move through the area and the par 3 Event has just been cancelled due to another storm moving into the area.

Based on that information the Sub-Air System installed under all the greens will be working overtime to create optimal air/water ratios in the turf. The vacuum system can actually remove excess moisture from the putting surface through the soil profile to quickly firm and speed up the greens.

As far as I can tell this might be the best way to get a golf course in major championship condition after an overnight storm - quickly! Most of the people in this picture are volunteer superintendents and are not employees of the club.

Enjoy the golf and be sure to follow me on Twitter or Facebook for late breaking news and notes from Augusta! Enjoy the golf....

Masters Week 2012

The cream of the crop always rises in golf's major championships and nowhere is this more true than at Augusta National for the Masters.  Here are a few interesting notes to help get you prepared for the event:

If you, like me, are filling out a Masters pool keep the following in mind:

• Phil Mickelson has only finished outside the top 10 in twice in the last 13 years
• Graeme McDowell, outside his tie for 17th in 2009, has missed the cut in his other three Masters starts
• Martin Kaymer is 0-for-4 in getting to the weekend at the Masters (despite his Monday hole in one) and Louis Oosthuizen is 0-3 in cuts made
• Geoff Ogilvy has six Masters starts, has never missed a cut, and counts three top-16 finishes, including a T4 last year
• Ian Poulter’s T27 in 2011 was his worst showing in the last five years. He tied for 10th in 2010
• Justin Rose has never missed the cut in six starts at Augusta. He tied for fifth in 2007, was T11 a year ago, and rolls in with a good dose of confidence
• David Toms has bounced back with three top-24 finishes in his last four starts
• Lee Westwood has three top-11 finishes in his last four Masters starts, his best showing being a solo runner-up two years ago
• Remember what Rory McIlroy did through the first 63 holes last year...and how he recovered from that final nine at Congressional
• Tiger Woods has won one green jacket in the last 10 years. Yet, dating to his last Masters victory in 2005, he has not finished worse than T6.

If I could pick any three golfers I'd have to go with (in this order) Rory, Phil and Tiger (yes, I know I'm going way out on a limb here)! My sleepers would be Cabrera, Ogilvy and KJ...

I am surprised and disappointed that the Augusta powers have failed to extend an invitation to Ernie Els. Ernie is currently playing beautifully, having finished outside the top 20 only once in his last 5 events. He is 34th in the Fedex Cup and ranked 58th in the world. Not to mention that he has often (albeit, not often enough) contended for the green jacket.  Is Ryo Ishikawa really better than the Big Easy? Or does he just command a greater Japanese television audience?

That being said here is the FIELD and how they qualified.

Full TV Schedule (information found at Masters.com)

Par 3 contest

Wednesday, April 4 from 3 p.m. to 5 p.m. ET on ESPN

First-round coverage

Thursday, April 5 from 3 p.m. to 7:30 p.m. ET on ESPN

Second-round coverage

Friday, April 6 from 3 p.m. to 7:30 p.m. ET on ESPN

Third-round coverage

Saturday, April 7 at 3:30 p.m. to 7 p.m. ET on CBS

Final-round coverage

Sunday, April 8 at 2 p.m. to 7 p.m. ET on CBS

As always the premium at Augusta is on the shortgame. Here is Geoff Ogilvy talking about the two toughest chips that almost all golfers will face during the week:

One of the toughest chips you can face on the course is from right of the 11th green, a spot where it seems at least one player in every group is playing from during the tournament. Bailing out away from the water is very tempting but no bargain. It is almost impossible to land a chip short on that green with any confidence; you just don’t know what the ball is going to do after it pitches. Then when it does get on the green it invariably races away. It’s such a subtle test, but one that gives the course much of its character.

The same is true behind the 15th green. It is so difficult to judge how much forward momentum the ball will have after it bounces and how fast it needs to be moving once it gets onto the sloping putting surface. And again, it is a shot that tends to come up a lot over the course of the tournament. Go for that green in two every day and you are likely to finish over the back at least twice.

Having had the opportunity to play both of these chip shots I can second his thoughts. I would almost always go for the front portion of the green at 11 rather than bail out right - water or not. Very tough approach from the right side there.

Here are a few sites that do a fantastic job covering the event:

GolfDigest.com

GeoffShackelford.com

Golf.com

Golfweek.com

To see unique photographs from a few of my previous visits to Augusta National click HERE and HERE

Have a fantastic week and enjoy the golf!

TrackMan University Master

I was informed earlier this week that I have been nominated as a TrackMan Master. There are only nine Masters in the world and only five in the US - needless to say I am very excited to be a part of this elite group.  Other Masters include Jim McLean, Brian Manzella and James Leitz.

Thank you so much to all of my supporters and students - without your interest and passion what I do would be pointless.

An Interview with Yours Truly

I was recently interviewed by social media guru, Ricky Lee Potts.  Ricky really did his research and asked some interesting and different questions. I thought you may want to give it a read:

He lives down in South Carolina, and teaches at the Berkeley Hall Golf Club. Oh, and he went to Harvard. (He didn’t go to Harvard… but we will get to that later.) Did I mention he drinks wine? Anyway, I met this guy on Twitter and we have stayed in touch ever since. I love working with the PGA teaching professionals because they all teach folks how to play golf… but they all have their own approach. Did I forget to mention he is from South Africa? There are some pretty big PGA TOUR players from South Africa including Ernie Els. He has actually played with Ernie… but we will get to that later. I am pretty excited to be sitting with Andrew Rice. He is all about impact… and in the game of golf, impact is pretty important!

Here is an excerpt....

A lot of guys are getting away from teaching, and bridging the gap to coaching. Is there a difference to you personally? If so, what do you think the difference is?

I too am trying to become more of a coach and less of a teacher/instructor. In my opinion, a coach is there for the long haul – they cover all the bases from swing to fitness to nutrition to equipment, the mental side and even scheduling. Coaching is so much more than golf instruction.

What’s in your golf bag?

I’m a Titleist guy and use all Titleist clubs except my 10 year old 36” Odyssey 2-ball putter. I love the Titleist D3 driver…

Do you ever do playing lessons with your students?

All the time! There is so much that golfers can learn in a playing lesson that saves strokes automatically. Course management (or lack of) is a big reason why many golfers have the handicap they do.

You went to Harvard. Tell me about that experience… that’s not an easy school.

(Laughs) You must have been on my personal Facebook page. I went to Central Florida, but with Facebook I can be a graduate of any school in the world in less than a minute! I have had some fun with my friends with that one…

What’s the best round you have ever shot?

I have shot 63 on numerous occasions, but the problem was that it was always in the pro-am before the real event!

Who is in your dream foursome?

I’ve thought about this many times – Seve Ballesteros (my favorite player), Bobby Jones (IMO the best of all time) and Arnold Palmer. I think my Dad would understand…

I am Tiger’s biggest fan. Honestly, do you think he will break Jack’s record?

I like to say this concerning Tiger, “The genie has left the lamp!” I think Tiger will win another major or two, but will ultimately fall short of Jack’s record. His greatest challenge is that he, and all the other players, realize he is fallible. When he dominated in the past, both parties thought he was indestructible.

There are a lot of young guys out there giving Tiger a run for his money. Who are some of your favorite players to watch?

You’ve got to love Rory and his wholesome vibe – just a good, talented, hardworking kid whose making the most of his opportunity.  I also like Charl Schwartzel. He performed the best in the majors last year and I look forward to seeing how he handles things at Augusta in a couple of weeks.

I read Golf Digest, Global Golf Post, Golf Magazine… they all promise to help “fix my slice” in 5 minutes or less! Do tips like that help or hurt an average player? Do you read any of those golf publications?

I do and I believe the quality of information they provide to their readers has improved dramatically in the past few years. The world has changed and many people no longer have the time to spend 15 minutes reading an in depth article to help them improve. Quick tips like that, while not optimal, work for more people than not. We’re all looking for something to give us a little hope for this weekend’s upcoming round…

You use TrackMan?

Yes, and it is worth every penny!

When I play, I play by “winter rules”. If we played 18 together, would you let me roll the ball or would we stick to the USGA rules of golf?

We’re out there having fun, Ricky – whatever your pleasure! My father emigrated to the U.S. a few years ago and was taken back with the way many Americans played the game – they didn’t know the rules and seemed to not even try to follow them. It took him a while, but now he loves it. People are out there just having fun. That’s the way it should be, shouldn’t it?

Speaking of the rules, there have been some changes to the rules of golf lately. What are your thoughts with all the recent changes?

The powers that be are doing all they (legally) can to protect the game. I would like for the powers that be to consider changing the rule that eliminated Brian Davis from the playoff at HarbourTown in 2010.

What are you doing when you are not playing or teaching?

I have two fantastic young sons (11 and 13) who play baseball. I coach a team and most of my evenings are spent at a ball field somewhere in the South Carolina Lowcountry.

Read more....

How to Warm-Up for Peak Performance

This is the first in a series of articles addressing the physical side of the game from Berkeley Hall Director of Fitness, Derek Lemire.  Derek trains PGA Tour Phoenix Open winner Kyle Stanley and is also TPI certified. Today Derek addresses how to warm-up in preparation for a round of golf:

This article deals with one of the most common questions I receive, "What are some good stretches before I play golf?"

Good stretches to warm-up before the round incorporate the entire body into the routine.  Take your body through gross movement patterns and prepare for the stressors that it will have to endure during the round.

Be sure to EXCLUDE the following from your warm-up:

• Bounce in Forward Flexion

This motion puts you in bad flexion posture, reduces the activity of the flexor muscles and can actually stiffen your back.

• Club Behind Back and Rotate (Sequencing)

This old favorite can add sway to your swing and poor shoulder position in rotation can cause muscular strains.

• Swing Multiple Clubs

This method of warming up can lead to compensatory movements in arms, altered proprioception (balance), altered weight control, overswinging, a reverse C and increased potential for a reverse pivot.

These are the moves to INCLUDE in your pre-round warm-up:

• Hip, Trunk and Shoulder Stretch

When you do this get into a lunge position, maintain upright posture, suck in lower abdominals and bend trunk into side of forward leg.  Switch and do the other side.

• Core Stability and Rotation

Assume an athletic stance, rotate upper body with no motion below.  Keep the elbows at your rib cage while feeling tension between inside thigh and lower abdominals.

• Cross Over Hip Drill

For this exercise cross the right elbow to the left knee.  Gradually increase speed as you go and do 30 seconds on one side before switching.

This is best illustrated with a video...

Keep in mind that these warm-up exercises are the basics. Time is always a factor and these three exercises shouldn't take you more than five minutes. If you're interested in peak performance it's five minutes very well spent.

Follow Derek on Twitter @DerekLemireTPI

Here's what Rory McIlroy has to say about training for golf.

Centeredness of Contact

As you may have heard, it's all about impact! And it really is. The most important part of the golf swing is the point at which the golf club communicates to the golf ball - impact. The ball spends 1/2000 of a second on the face and it's during this sliver of time that the outcome of every shot is determined.

I often share with golfers how the laws of physics cause the ball to respond to the club, and while this information is helpful it refers primarily to centered hits. It is too seldom that I discuss off-center hits and how the ball responds to this frequent occurrence. Today's the day!

When the ball is struck anywhere other than the center of the face a phenomenon called gear effect occurs. Ever heard of it? It causes the ball to draw (or fade less) on toe oriented hits and fade (or draw less) on heel oriented hits. I often see a golfer struggling to stop the ball from fading, yet every shot is struck off the heel or inside of the face. Gear effect is elevated when you use clubs with larger heads such as a driver and it's actually the reason why the face of a driver is curved from toe to heel and from top to bottom. The curve on the face of a driver actually gets the ball, when struck off the toe for example, to launch to the right (for right-handers) and then gear effect causes the shot to curve back to the target. Gear effect plays a role in all shots where the ball is not struck in the center of the face and let's be honest - and that is most shots.

The research I have conducted using TrackMan has shown that better golfers (single figure handicaps or better) hit the sweet spot or center of gravity less than 20% of the time! Think about that for a second...

The best method to ascertain where you are striking the ball on the clubface is to use a dry erase marker to cover a portion of the face. Hit a shot or two, take note of where the strike occurs and then re-apply. After a handful of shots you'll start to get a good idea as to what your tendencies might be because, while you may not hit the sweet spot often enough, most golfers are fairly consistent with where they miss.

Keep in mind that it is very difficult to influence where the ball is being struck on the face by altering your distance from the ball. For example, heel hits do not mean that you should move away from the ball as this will more than likely cause you to reach out for the ball even more and exacerbate the problem.

Once you start to learn what your tendencies are an excellent drill is to position a row of tees just outside the toe if you hit shots predominantly off the heel and vice versa for toe hits.

After a few shot you will start to sense what the body and arms need to do in order to make a quality strike in the center of the clubface. Give it a try!

Another important note: andrewricegolf.com is pleased to announce that Derek Lemire,

Fitness Trainer at Berkeley Hall and trainer to recent PGA Tour Champion Kyle Stanley, will be making regular contributions to this site. Derek will be offering important advice to all golfers concerning exercise programs, stretching and even nutrition. I have worked with Derek at Berkeley Hall for a long time and I am excited to share his passion and knowledge with all of you.

Thanks for reading and good striking!

Rory is Number 1!

Welcome to the future because you're going to be seeing this face for a long time. Did it not seem like a lifetime ago that Rory and Rickie Fowler battled it out for Rookie of the Year honors on the PGATour? How far this young superstar has come - and how far can he go? Was this weekend perhaps a changing of the guard? Similar to the US Open at Cherry Hills when Jack (the future) defeated Ben (the past) and Arnie (the present) in an epic battle. In my opinion I believe this young man is going to rule the world of golf for many years to come. To the tune of 6-8 lifetime majors!

Here is an in depth look inside Rory's bag of Titleist clubs- no matter what golf clubs you happen to play, I think you'll find something of note. I was interested to see that he has only three wedges and he has separates them by 6 degrees - 48-54-60. The same as what I carry in my bag and apparently not a bad way to select your wedges (Stay away from the 60 degree one with 4 degrees of bounce though!). I also noted that he has used the same shaft in his driver since 2008. How many of us can say that?

Enjoy the future folks...

The Wrong Way to Practice

This is an excellent article taken from the Wall Street Journal written by John Paul Newport. Please read the full article and then contact me to help formulate an appropriate practice plan for your game improvement....

Why Much of the Work Golfers Do to Improve Their Games Isn't Helping Them Get Better

You're on the range, pounding balls, and suddenly golf seems easy. All the parts of your swing sync and you start striping one career-best drive after another. "By golly, I've got it," you say to yourself. You can't wait to get to the course.

Science has a name for this exalted state, but unfortunately it's not "flow" or "in the zone." It's "the illusion of competence," and the odds are it's doing your golf game more harm than good.

John Fraser

You may think you've got it, but you haven't. More than most people realize, the range has little to do with actual golf. "After most sessions on the range or even lessons, golfers haven't really learned anything, if by learning you mean making a skill usable, durable and automatic in other contexts," said Fran Pirozzolo, a Ph.D. in neuropsychology who has worked on performance training with PGA Tour pros, elite athletes from football and baseball, Navy SEALs and NASA astronauts. By "other contexts" he means playing in the pressure of competition, but also driving off the first tee in front of friends and hitting off a downhill lie. Read more...

TrackMan Driver Fitting Day

On Wednesday February 29th I will be hosting a TrackMan Driver Fitting Day at Berkeley Hall. Each fitting will last fifteen minutes and the cost is only $20 for members and $25 for non-members. You will learn what your current club speed, ball speed, launch angle and spin rate are and most importantly - what you can gain from a driver that fits! I have a few remaining slots open in the morning.

Titleist has agreed to offer a 10% discount on all Titleist drivers purchased at Berkeley Hall.

Please call Andrew Rice at (843)247-4688 to schedule your appointment.

What Makes You Golf Happy?

What type of shot do you need to hit to be happy? Or even satisfied? Many golfers, as they strive to improve correctly set their standards high. However, these high standards will eventually corrupt their mental approach as they can only be satisfied with a perfect shot followed by a perfect outcome. They only accept perfection! Not a recipe for cultivating a positive attitude.

Having read about Hunter Mahan's change in attitude over the past few months that culminated in his victory yesterday over world number two Rory McIlroy at the WGC Accenture Match Play, I thought today would be an opportune time to share an approach I recently learned from Dr. Morris Pickens.

During the course of a round, any shot you play can only have one of four outcomes: a good shot with a good result; a good shot with a poor result; a poor shot with a good result; or a poor shot with a poor result. Four possible combinations! How many of these four cause a negative reaction from you?

The above chart illustrates the four possible combinations.  We can all deal with quadrant 1 and we should be upset with quadrant 4, but how do you respond to quadrants 2 and 3?  When playing golf we all prepare and work toward good shots and good results, yet we know that will never always be the case.  In fact, there has never been a round of golf played where every shot and result has been good.  We will always encounter adversity at some point and need to be accepting of certain results that are less than perfect.  A perfectionist only accepts one option - that quickly leads to frustration and one unhappy and disgruntled golfer.

I am not advocating that as golfers we should never get upset - quadrant 4 will take care of that.  I do believe however, that with a better understanding of the big picture, we must learn to accept less than stellar shots that work out (quadrant 3) and good shots that don't (quadrant 2) as part of the game that we play.  When you can do that you are growing and improving, as a golfer.

Making Sense of TrackMan

As a golf instructor or club fitter you have always wanted the best for your business and clientele. You have always wanted TrackMan as part of what you offer and you have decided to make the financial commitment. Congratulations - you are now a TrackMan owner. Yet, there are bills to pay, golfers to cater to and nobody is aware that you have just made a significant upgrade in what your clients experience when they come to you. Now what? How can you set out to recoup this major cash outlay?

I have a plan! A plan for all new TrackMan owners to not only recoup the cost of their new technology, but to greatly increase their business and market share. My plan involves running 3 TrackMan themed events where you use the unit in different ways to attract a new and varied customer base. Each event is themed towards either, instruction, club fitting or longer term coaching. It is this new customer base that will make others aware of what you offer and essentially fund your new purchase.

Event 1 (Instruction) - Can You Get Better In 20 Minutes?

The purpose of this event is to get the word out and notify as many local golfers as possible that they have access to this new technology. The shorter time frame allows all golfers to afford their time with you, while giving them a taste of what TrackMan can do for their game. My experience shows that a teacher can comfortably work 20 golfers into the schedule for this type of day. All golfers are looking to hit the ball longer and this format appeals to that motivation.

For this event you offer golfers the ability to come out and spend 20 minutes with you using Trackman. The focus should be primarily on distance, but could easily shift to accuracy should certain golfers be long enough or efficient enough already. I had the most success when I titled my event, "Gain 10 yards or It's Free!" Each golfer brings a 7-iron and a driver and the catch is that if they don't get longer or straighter in 20 minutes they don't have to pay! There is enough time for each person to hit a few shots and for you to get a feel for their strengths and weaknesses. Offer drills and changes (hitting more up with the driver, straighten out the club path etc.), record the data and compare the averages from before and after. Upload a TPS report for each person and be sure to send them a thank-you email after the event with a few video drills and a certificate for a discount off their next private session with you.

Read the article regarding my experience HERE

Print the Reservation Sheet HERE

With this event you have the potential to generate $1000 per day and share your technology with over 20 new customers.

Event 2 (Club Fitting) - Fifteen Minute Driver Fitting

The purpose of this event is to expose golfers to what you can offer them in regard to club, and particularly, driver fitting. Most golfers have heard about driver fitting, but very few have ever had access to the type of data that TrackMan presents. Once again this event channels into the motivation so many golfers have to get longer.

For this day you would need as many drivers/shaft combinations at your disposal as possible. Golfers would sign up for a fifteen minute fitting where they bring the driver they currently use. Have the golfer hit five to eight shots, deleting any poor or extreme outliers, and evaluate their data with them. Build a driver for them that would improve either launch conditions, spin rate or swing speed (lighter) and have them give it a try. Provide each participant with an informational card showing their current club speed, ball speed, launch angle, spin rate and also what they should optimally look for in each of those categories. Be sure to collect all participants' email addresses so you can upload a TPS report for them. As a follow up, offer each golfer a pre-arranged discount on a driver from the club manufacturer you are affiliated with and include a coupon for a future lesson.

Print the Driver Fitting Card HERE

Print the Reservation Sheet HERE

With this event you have the potential to generate $500 (not including any equipment sales) per day and reach more than 32 golfers.

Event 3 (Coaching) - TrackMan Combine Session

The more I have my students use the combine the more I realize what a fantastic barometer it really is. The purpose of this type of TrackMan event is to illustrate how your new technology can assist serious golfers in making long term improvements. This event will will help your clients understand what it takes to get better and how you, as a coach, can help them along that journey. Invite golfers to participate in an early and late season TrackMan combine session. Charge one fee and stress the importance of attending both combine days. Offer two different days in order to give students an option as to when they might be able to come out and take the test. Explain how the timing of the two combine sessions (early season vs. late season) will give them the entire season to work towards improvement.

Analyze each players results following the test and send them the combine report. As you follow up with each participant be sure to map out attainable goals for them and what you believe they have the potential to score on the final combine. Offer a series or package of lessons that are focused on helping them upgrade their weaknesses and ultimately improving their golf. A good idea is to mention that if they sign up for a series of lessons they will receive the final combine session for free.

Print the Reservation Sheet HERE

With this event you have the potential to generate $1000 and share your skills with up to 10 very serious new clients.

If you run each of the above mentioned events twice per year for three years you will generate a total of $15,000 and cover a large portion of your financial outlay - and that is without a single student returning for more!

Please keep in mind that every TrackMan owner will find themselves in a unique situation regarding the people they can and cannot teach and how they can market to potential students. I teach at two world class private courses - one with 650 members where I have the ability to teach both members and non-members and the other with 200 members where outside teaching is not encouraged. Obviously if you are in a situation where you are at a public facility, resort, golf academy or smaller private facility your potential number of students in each of the events will vary.

Regarding the dollar amount that you charge for each of the events - the amounts I have listed are simply suggestions. Keep in mind that all of these events are primarily for marketing purposes and should not provide the "backbone" of your TrackMan business. They are positioned to get the word out that you now offer this amazing technology.

It has been noted that each event is billed at a different hourly rate with the first event being billed at $150 per hour, the second at $80 per hour and the combine event at $50 per hour. My reasoning is as follows:

• For the first event there is the potential that you may have students who do not need to pay the lesson fee and the hourly rate has been raised accordingly.
• Being a coach and not primarily a club fitter I run the second event to maintain a positive relationship between myself and the club I work for. I have found that half of all the people who participate purchase a new driver which helps the golf professional and the club manufacturer that I am affiliated with....along with now being aware of what I can offer them.
• The combine event is operated solely with the goal of attracting the better, more serious golfer and the objective is to sign each participant to a series of lessons. The series of lessons I offer each student is valued at either $750 or $1000 and I have experienced an 80% conversion rate.

A word on marketing - use every available venue open to you to inform every single golfer in your town or city that you have a TrackMan. Be aggressive and remember that the more frequently golfers hear about your new product the more likely they will be to come out and see what it's all about.

I have not raised my pricing due to owning a TrackMan. With the current state of the global economy I have not been as booked as I would like and feel that I need to increase my lesson base before raising prices. I believe that purchasing a TrackMan unit has communicated to my current and future students that I am very serious about providing them with the best learning experience I possibly can.

I often get asked, "How much have revenue have you generated from TrackMan?" This is a very difficult question to answer and that is why you will not find any data providing answers. Coaches and fitters who purchase a TrackMan tend to be leaders and their business is continually growing. As a result it's very difficult to put a finger on TrackMan and say that the technology added x or y to the bottom line. I do know that it has not only taught me a tremendous amount about teaching, but also how to be a better promoter and marketer.

Regarding the above events - please do not view them as a big money maker. While you will earn a decent wage for each of them the primary purpose is to convert each of these new clients into a regular lesson taking student - take advantage of your time with each of them and let them know how much you, and TrackMan, can help them.

TrackMan is a fantastic teaching tool and with a little marketing savvy it can, and should be part of what every quality instructor, fitter and coach offers to their clientele.